Selena Gomez is the new ambassador of Coach.
The 24-year-old singer songwriter has signed a $10 million deal with the designer brand, which will see her be the face of the labels accessories line, and design her own collection for the fashion house, according to the New York Post's Page Six column. However, the fashion house and brunette beauty - who has recently spent three months without her mobile phone - have yet to mention the news of their collaboration on social media.
And the 'Come and Get It' hitmaker - who admitted herself to rehab earlier this year in order to treat the mental illness that was brought on as a result of her battle with autoimmune disease lupus - has recently revealed she found it "refreshing and rejuvenating" not having to communicate with the device very often, and even now she is still restricting its use.
Speaking previously, she said: "I recently took 90 days off. During that time I did not have my cellphone. It was the most refreshing, calming, rejuvenating feeling. Now I rarely pick up my phone, and only limited people have access to me."
And the former Disney actress has admitted she doesn't use email either.
She explained: "I don't [deal with email]. I do better over the phone!"
Although the American company have yet to broadcast the partnership, they have taken to social media to reveal details about their 75th anniversary celebration and fashion show, which took place on Thursday (08.12.16).
The brand shared a string of photos of the guests, including Zoe Kravitz, Emma Roberts and Drew Barrymore, who attended posing in a dimly lit room to their Twitter account.
Their posts read: ".@ZoeKravitz attends the #Coach75 anniversary runway show. @jasonbellphoto
" .@RowanBlanchard attends the #Coach75 anniversary runway show. @jasonbellphoto
" .@DrewBarrymore attends the #Coach75 anniversary runway show carrying the Rogue. #GoRogue @jasonbellphoto (sic)."